Transsion Mobile: Opening up the African market via the UAE

As a mobile phone brand focusing on the African market, Transsion Mobile has gained a lot by choosing to settle in the DMCC Free Zone. The UAE's perfect infrastructure has greatly facilitated the logistics and transportation of Transsion Mobile. Dubai International Airport is the third busiest cargo airport in the world, and top logistics facilities such as Abu Dhabi Khalifa Port ensure that Transsion Mobile can quickly and efficiently transport products to various parts of Africa, reducing supply chain costs.

The highly open economic policy of the DMCC Free Zone enables Transsion Mobile to enjoy preferential treatment in terms of ownership and taxation, which is conducive to the flexible allocation of corporate funds and cost control. In addition, the local GDP per capita in the UAE exceeds

43,000 US dollars (2022), and the high-end consumer market is mature. Transsion Mobile can conduct preliminary product testing and market feedback collection here, optimize products according to local consumer needs, and then promote them to the African market.

With the platform of the DMCC Free Zone, Transsion Mobile has successfully covered the Middle East and African markets through the UAE channels. In Africa, Transsion mobile phones have quickly captured the market and become one of the leading brands in the African mobile phone market by virtue of their special features developed to meet the needs of local consumers, such as optimization for dark skin photos and multi-SIM card design.